Whether you're buying for yourself or a lover, shopping for bras can definitely be confusing. Underwired, non-underwired, cupless, peek-a-boo... What does it all mean?
Figuring out the correct band size and cup is the first step to success, but choosing a style that suits you or your partner is also essential. Just like how not everyone would choose skinny jeans over bootcut, the coverage, cup style and cut make a huge difference to how you feel about your new bra.
It's also important to keep your bust size in mind while choosing lingerie. Some styles look wonderful on women with cup sizes of A - C, while other cuts are more flattering on a larger bust. Below, we explain the most popular bra styles, and explain what body shape they're best for.